Chicago’s RedEye celebrates its fifth birthday today
Chris Courtney, design director of Chicago’s RedEye, posts on his personal web site today:
This morning, readers across Chicago will be picking up RedEye in places where they’ve never seen it before. The paper that started out ultra-niche has become Chicago’s largest daily publication with 200,000 copies distributed in the city proper. (Don’t worry, the mama Trib still owns the ’burbs.)
Will readers find everything I’ve ever thought a paper should be? No, but I’m a pickier reader.
They’ll find something that gets them started on their day and likely see themselves reflected in the content. They’ll find some answers and hopefully leave pondering more questions.
And they won’t spend a dime doing it, because they will be spending someone far more valuable: Their time. Which is plenty for me.
To commemorate RedEye’s five years, the paper asked readers to comment on the next five years. Very inventive. And fun to read.
Read RedEye online here.
October 29th, 2007 at 12:29 pm
I stand by my prediction of five years ago that, in my lifetime, the Tribune will be “an edition of RedEye” instead of the other way around. Keep up the good work, Chris.