Charles Apple

As promised, here are before-and-after looks of the new Wisconsin State Journal of Madison, courtesy of David Dombrowski:

Before on the left; After on the right.

David writes:

We did a complete redesign - all the fonts are new and there is much more use of color. The main goal was to make the paper better organized and have more impact. So far the response has been very positive.

The biggest content change was getting rid of our Daybreak features section and replacing it with daily themed sections. The most radical ones debut Friday and Saturday, so we’ll see what kind of reaction those get.

The project was done in-house, David says.

For larger views, click on the thumbnails:

Robb Montgomery says he’ll post more samples in the Zoomify redesign gallery soon.

Read more about this redesign in Editor & Publisher.

Thanks, David! Best wishes with the redesign!

This entry was posted on Tuesday, January 8th, 2008 at 8:33 pm and is filed under News design, Newspapers, Redesigns, VizEds Blog. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.