http://www.visualeditors.com/apple/2008/04/wave-of-the-future-working-more-closely-with-advertising/ www.visualeditors.com/apple Mon, 21 May 2012 17:33:49 +0000 http://wordpress.org/?v=2.7 hourly 1 http://www.visualeditors.com/apple/2008/04/wave-of-the-future-working-more-closely-with-advertising/comment-page-1/#comment-8615 Michael Higdon Sat, 19 Apr 2008 18:32:13 +0000 http://www.visualeditors.com/apple/2008/04/wave-of-the-future-working-more-closely-with-advertising/#comment-8615 Ayulo and Hau are right, journalists should stop being afraid of advertisers. At The Nevada Sagebrush, my role next year may, aside from editing and etc., include being a liason to the advertising department to help workout advertorials, work on special sections and come up with creative cooperation between the editorial and advertising side. Even at a college paper we're hemorraging money like everyone else. We've also inheritted the student government's debt of $80,000. Talk about a great way to start off the year. We NEEED aggressive advertising campaigns. Ayulo and Hau are right, journalists should stop being afraid of advertisers. At The Nevada Sagebrush, my role next year may, aside from editing and etc., include being a liason to the advertising department to help workout advertorials, work on special sections and come up with creative cooperation between the editorial and advertising side. Even at a college paper we’re hemorraging money like everyone else. We’ve also inheritted the student government’s debt of $80,000. Talk about a great way to start off the year. We NEEED aggressive advertising campaigns.

]]> http://www.visualeditors.com/apple/2008/04/wave-of-the-future-working-more-closely-with-advertising/comment-page-1/#comment-8582 Santiago Carlos Ayulo Fri, 18 Apr 2008 16:14:40 +0000 http://www.visualeditors.com/apple/2008/04/wave-of-the-future-working-more-closely-with-advertising/#comment-8582 I absolutely agree with the evolution in our industry. At the St. Louis Post-Dispatch, I work with the circulation, marketing and advertising departments throughout the year. Our communication helps with planning special sections for all sides and helps the editorial side control its alloted space. It may sound strange to some journalists but it works. Good posting, Charles. I absolutely agree with the evolution in our industry. At the St. Louis Post-Dispatch, I work with the circulation, marketing and advertising departments throughout the year. Our communication helps with planning special sections for all sides and helps the editorial side control its alloted space. It may sound strange to some journalists but it works. Good posting, Charles.

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