How do you feel about THIS giant A1 ad?
That’s the problem with these li’l guys. They make money and perhaps prevent another layoff. But when you give them a few inches, they take another and another:
That’s Wednesday’s New Haven, Conn., Register, circulation 70,000.
Is that better or worse than the Los Angeles Times‘ own L-shaped debacle, a few months ago?:
The Register’s ad is worse because it’s even larger and more obtrusive, pushing the content into more of a tabloid or Berliner-type format. But it’s also better, because at least it looks like an ad. It’s not disguised as news copy. Which is just dishonest.
Read more about increasingly obtrusive advertisements on or around page one here and here.
August 27th, 2009 at 10:07 am
Props to the designers/editors for still getting three stories and some art out there!