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Download This Topic Previous topic Next topic	When good pop-up ads go bad
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bburton

Bo

Joined: 18 May 2004

Posts: 536

Location: Orlando Sentinel

Posted:
Tue Jul 17, 2007 11:35 am

You may have heard we had a devastating plane crash in a residential area here last week that demolished several houses, killed five people and left three others fighting for their lives in a burn unit.

So you can understand why our online readers had a problem with this pop-up ad:

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martin gee

Ninja

Joined: 15 Jul 2004

Posts: 851

Location: the merc

Posted:
Tue Jul 17, 2007 12:31 pm

yikes! *cringe*

and who gets the most of the complaints? editorial or advertising?
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Grayson Mendenhall

Visual Guru

Joined: 17 Dec 2006

Posts: 59

Location: The Durham Herald-Sun, Durham, NC

Posted:
Tue Jul 17, 2007 2:06 pm

at least it wasn't an ad for a funeral home or an airline.
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"Oh, St. Alphonso would be proud of me..."

Eric Palm

Tiki Lounger

Joined: 23 May 2004

Posts: 16

Location: Orlando Sentinel

Posted:
Wed Jul 18, 2007 12:00 pm

Grayson Mendenhall wrote::

at least it wasn't an ad for a funeral home or an airline.

True. But one of our designer's partner is a Realtor who sold homes in that neighborhood, and she said those were actual Centex homes. It's a bit more meta than the advertiser would have liked I'm sure.

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