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Mercury News new tech section
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Jonathon Berlin

Visual Guru

Visual Guru

Joined: 12 Mar 2004


Posts: 59

Posted:
Mon Jun 18, 2007 11:21 am

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Here's a link: http://www.newspagedesigner.com/portfolios/by_category_detail.php?Category=Business

Here's a look at our new tech section. This section launched today, June 18, and starts a week of revamped business sections.

This is a partial redesign for the Merc. We're using the business section as a lab for the rest of the paper. We're trying some new things, ditching what doesn't work and keeping/improving the rest. Also using it as Phase 1 to make the section vastly more interactive.

These are the first three pages of the section.

The cover represents our bolder, more local, more useful approach to the news. Here our lead tech columnist Dean Takahashi breaks down why you should or shouldn't buy an iPhone (Apple is right down the road from us). We breakout his top plusses and minuses as buttons on the phone. This page is by designer Chris Strach.

The inside spread
represents what we'd like to do with some of our inside pages: More local, more energetic, much more useful.

** Haven't been able to crack the code of getting images onto these posts ... any help appreciated.

We also worked with advertising to come up with a new ad strategy for the sections.

Look for more pages this week.



Jonathon
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scavendish

VizEds Moderator

VizEds Moderator

Joined: 08 Mar 2004


Posts: 761

Posted:
Mon Jun 18, 2007 11:47 am

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Jonathon Berlin wrote::
Here's a link: http://www.newspagedesigner.com/portfolios/by_category_detail.php?Category=Business

Here's a look at our new tech section. This section launched today, June 18, and starts a week of revamped business sections.

This is a partial redesign for the Merc. We're using the business section as a lab for the rest of the paper. We're trying some new things, ditching what doesn't work and keeping/improving the rest. Also using it as Phase 1 to make the section vastly more interactive.

These are the first three pages of the section.

The cover represents our bolder, more local, more useful approach to the news. Here our lead tech columnist Dean Takahashi breaks down why you should or shouldn't buy an iPhone (Apple is right down the road from us). We breakout his top plusses and minuses as buttons on the phone. This page is by designer Chris Strach.

The inside spread
represents what we'd like to do with some of our inside pages: More local, more energetic, much more useful.

** Haven't been able to crack the code of getting images onto these posts ... any help appreciated.

We also worked with advertising to come up with a new ad strategy for the sections.

Look for more pages this week.



Jonathon



here you go . . .





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martin gee

Ninja

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Joined: 15 Jul 2004


Posts: 851

Posted:
Wed Jun 20, 2007 12:28 am

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more pages here:
http://www.newspagedesigner.com/portfolios/portfolio1.php?UserID=7322

first biz+tech cover:

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Joe Greco

Juke Box Hero

Juke Box Hero

Joined: 24 Jun 2004


Posts: 36

Posted:
Sat Jun 23, 2007 8:59 pm

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JB, Matt, this section is visually incredible. Clean, sleak and user-friendly. You guys continue to amaze.
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Robb Montgomery

Founder

Founder

Joined: 07 Mar 2004


Posts: 1504

Posted:
Mon Jun 25, 2007 9:29 am

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If you are interested in how the prototyping process for this project began - I wrote posted up some photos in this blog entry.
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